By placing an order on this Website, you (the "Customer", "you", or "your") unconditionally agree to be bound by these Terms and Conditions.

1. Definitions and Applicability

• Professional Customer (B2B): Any natural or legal person acting for purposes relating to their trade, business, craft, or profession (e.g., Pilates studios, gyms, physiotherapists, holders of a VAT or Company registration number).
• Consumer Customer (B2C): Any natural person acting for purposes outside their trade, business, craft, or profession.
• These Terms apply to all sales executed by the Seller. Any derogation or modification must be expressly agreed upon in writing by the Seller.

2. Object of the Contract

The contract covers the sale and provision of:

• High-end Pilates equipment, beds, structures, and tools manufactured or marketed by the Seller (including but not limited to Reformer Sensory e la Free Spine Compact).
• Educational services, professional training modules, workshops, and certifications via the LULLUP Academy.

3. Orders, Prices, and Taxes

• Order Confirmation: An order placed by the Customer is deemed accepted only when the Seller issues a formal written Order Confirmation via email.
• Prices: All prices listed on the Website are in Euros (€).
• Taxes and Duties: For Professional Customers (B2B), prices are strictly net of VAT, custom duties, and shipping costs unless specified otherwise. For domestic/EU Consumer Customers (B2C), applicable VAT will be added and displayed at checkout. For international orders outside the European Union, the Customer is solely responsible for any import clearance, local taxes, or customs duties.

4. Payment Terms and Retention of Title

• Methods: Payment can be made via Bank Wire Transfer, Credit/Debit Card, or approved corporate leasing/financing programs specified during checkout.

5. Shipping, Delivery, and Risk of Loss

• Incoterms: For B2B shipments, unless otherwise formally agreed in writing, goods are shipped under DAP (Delivered at Place) oppure Ex Works (EXW) rules. Risk of damage or loss transfers to the Customer as soon as the goods leave the Seller's warehouse or are handed over to the carrier.
• Delivery Conditions: Delivery of heavy machinery is executed at street level (curbside delivery). Transport to upper floors, unboxing, internal positioning, assembly, and installation are the sole responsibility and cost of the Customer unless a premium installation service has been explicitly purchased.

6. Product Warranty and Limitation of Liability

• B2B Warranty (Professionals): Products used for professional purposes are covered by a standard legal warranty of 12 months from the delivery date, covering manufacturing and structural defects.
• B2C Warranty (Consumers): Products purchased by Consumers are covered by a legal warranty of 24 months in compliance with EU consumer protection regulations.
• Exclusions: The warranty strictly excludes wear-and-tear components (such as ropes, handles, straps, springs, vinyl upholstery, leather pads), damages resulting from improper assembly, unauthorized modifications, lack of routine maintenance, structural misuse, or use outside the guidelines provided in the user manual.
• Limitation: The Seller's maximum financial liability shall never exceed the net purchase price effectively paid by the Customer for the specific defective Product.

7. Right of Withdrawal (Refunds and Returns)

7.1 Machinery and Physical Equipment:

• B2B Customers: Professional buyers have NO legal right of withdrawal or "cooling-off" period once an order confirmation is issued. All professional sales are final.
• B2C Customers (Consumers): Consumers have the right to withdraw from the contract within 14 calendar days from delivery without penalty, EXCEPT if the product has been custom-made, built-to-order, or customized with bespoke colors/upholstery requested by the customer (pursuant to Article 59 of the Italian Consumer Code).
• Return Costs: For eligible B2C returns, the Consumer must pay 100% of the return freight shipping costs. The product must be returned completely unused, unmarred, and in its original heavy-duty wooden crate/packaging.

7.2 Academy Courses and Services:

• Non-Refundability: Once a registration fee for an Academy Course, Workshop, or Certification is paid and confirmed, the amount is non-refundable, as scheduling slots and teacher allocations are strictly limited.
• Transferability: If a Customer is unable to attend a course due to verified force majeure, they may transfer their seat to another eligible person or request a rescheduling to a future date, subject to a written request sent to the management team at least 15 business days prior to the course start date.

8. LULLUP Academy - Conduct & Certification

Participation in Academy Courses requires strict adherence to safety rules and professional behavior guidelines. The final issuance of any professional LULLUP Certification is strictly dependent on the student successfully passing the structural, theoretical, and practical exams evaluated by our master trainers. Payment for the course guarantees access to training, not automatic passing.

9. Privacy and Data Protection

All personal data collected during the order and registration process will be processed in strict compliance with the European General Data Protection Regulation (GDPR 679/2016) and our official Privacy Policy, which can be accessed at any time via the legal link in the footer of this Website.

10. Governing Law and Jurisdiction

• These Terms, the sales contracts, and the entire relationship between the parties are governed exclusively by Italian Law, explicitly excluding the United Nations Convention on Contracts for the International Sale of Goods (CISG).
• Exclusive Forum: Any dispute arising out of or in connection with the interpretation, execution, validity, or termination of these Terms or any sales agreement shall be subject to the exclusive jurisdiction of the Court of Rimini (Foro di Rimini), Italy. For Consumer Customers (B2C) residing within the EU, the competent court shall be the court of the Consumer's legal place of residence.

© 2026 Physiopilates Srl. All Rights Reserved. LULLUP is a registered trademark.